Online Marketing
When someone queries a search engine for a keyword related to your company’s products or services does your page appear in the top ten matches, or does your competitor’s? If your website is listed but not within the first two or three pages of results you’re losing out on a potential customer—no matter how many search engines you submitted your site to.
Pixel Savvy’s online marketing campaigns include Search Engine Optimization (SEO), Pay Per Click (PPC) and search analysis.
Benefits of Online Marketing
- Increased visits to your website: using SEO and PPC brings a higher volume of visitors to your site, which often leads to higher visibility and more sales.
- Higher quality leads: effective use of online marketing connects potential customers directly to your business.
- Measurable results: through the use of analytics software, detailed data can be collected allowing analysis to support and develop the marketing campaign.
Search Engine Optimization
Search Engine Optimization is the practice of adjusting internal and external website factors, which allows your site to climb in rankings on search engines. Some of these factors may include keywords, hyperlinks, page design and even website pages that link to your site. We work with you to develop web content and structure it in a manner that will gain your website higher rankings for relevant keywords on the major search engines such as Google, MSN, and Yahoo!.
Pay Per Click
Pay Per Click campaigns can enhance good search engine ranking by bidding for keywords that are related to your industry. PPC account holders ‘bid’ for keywords which appear at the top of the major search engines as “Sponsored Sites” and can dramatically increase visitor traffic for a reasonable fee.
Monthly Maintenance
Monthly maintenance contracts for Search Engine Optimization are suggested in order to keep your position in the search rankings. Once the site has been developed, continually updating the content is another important factor as search engines continually change the “algorithms” or rules by which they rank your website. We also offer search engine traffic analysis and reporting so that you can track your progress.
Online marketing will help you achieve the most success with your website. By using Search Engine Optimization, Pay Per Click advertisement and other forms of online marketing, you will see maximum return for your investment through increased traffic on your website.
Pixel Savvy’s experts can fully assist you in meeting your goals for future growth online, with thorough consultation and delivery of technical services.